18 March 2010

Chill Out: Matt Nisbet on Politicized Climate Science

Matt Nisbet, a communications scholar at American University, has a thoughtful and hard-hitting essay at Slate arguing that climate scientists need to step back from a war footing, because they are waging a battle for public opinion that they've already won. The most likely casualty of continued open warfare on climate skeptics will be science itself.

Here is an excerpt:

If communication researchers have trouble establishing clear evidence of a significant impact for Climategate, what explains the apparent overreaction by scientists and their bunker mentality? Past research shows that individuals more heavily involved on an issue, such as climate scientists, often tend to view even objectively favorable media coverage as hostile to their goals. They also have a tendency to presume exaggerated effects for a message on the public and will take action based on this presumed influence. The call to arms that "science is getting creamed" and that there is a need for an "aggressively partisan approach" are examples of how these common miscalculations about the media have colored the outlook of climate scientists.

Scientists are also susceptible to the biases of their own political ideology, which surveys show leans heavily liberal. Ideology shapes how scientists evaluate policy options as well as their interpretations of who or what is to blame for policy failures. Given a liberal outlook and strong environmental values, it must be difficult for scientists to understand why so many Americans have reservations about complex policies that impose costs on consumers without offering clearly defined benefits. Compounding matters, scientists, like the rest of us, tend to gravitate toward like-minded sources in the media. Given their background, they focus on screeds from liberal commentators which reinforce a false sense of a "war" against the scientific community.

The scientists seem to believe they can prevail by explaining the basis of climate change in clearer terms, while asserting the partisan motives of "climate deniers." This has been the strategy since the early days of the Bush administration, yet for many members of the public, a decade of claims about the "war on science" are likely ignored as just more elite rancor, reflecting an endless cycle of technical disputes and tit-for-tat name calling. What are needed are strategies that transcend the ideological divide, rather than strengthen it.
I differ a bit from Nisbet in his prescription -- he thinks scientists should work to engage the public and opinion leaders. In contrast, I think scientists need to demonstrate leadership by helping to open up space for a wide-ranging discussion of policy options among specialists, rather than enabling a small clique of activists to try to shut down any such discussion in the name of science.

These views are not mutually exclusive, of course. However, any public engagement is futile from a policy perspective without viable policy options on the table. And tight now climate policy lacks viable options.

Nisbet is one the mark when he concludes:
By getting out of the lab and away from their echo chamber of like-minded views about climate politics, researchers would learn how other people view climate change, and what should and can be done about it.

46 comments:

Christopher said...

One problem may be that we've become overspecialized. We train so much in one paradigm of thinking about the world, that we tend to forget there are any other considerations or paradigms.

Thus you get economists claiming that scientists don't understand economics and scientists complaining economists don't understand the physical world. Neither one knows how to communicate effectively with people not in their specific paradigm.

Mark B. said...

A battle they've already won? So why is it that
Congress can't pass a climate bill? They haven't won a damn thing. Are are majority of Americans in favor of shutting down all coal-fired power plants tomorrow, regardless of cost? Are a majority of Americans in favor of getting rid of their cars and getting to work on bicycles? Or setting the new "room temperature" to 50 degrees in the winter? That's the battle - not asking questions in a survey that doesn't cost anything. And this is from a "communications scholar"? Pathetic.

Roger Pielke, Jr. said...

-2-Mark B.

You've confused public opinion with policy action, they are different things and related in complex ways.

Stan said...

To say that the public opinion battle has been won is just as silly as saying the science is settled. Michael Mann and AlGore successfully stampeded a lot of people. But they didn't have the goods when push came to shove.

The public has awakened to the fact that the "anti-science" faction is the one which refuses to provide data, methods or code, the one that refuses to replicate or audit studies, the one which refuses to use statistics properly, the one which uses models that haven't been verified or validated, and the one which prefers slander to honest engagement on the merits.

Rather than spend time, money and effort pumping out propaganda, climate scientists would be better served to learn how to site a thermometer in accordance with basic scientific standards. Or learn to use statistics properly. Or learn proper forecasting standards for computer models. Then they might not have such massive credibility issues.

A little competence would go a lot farther to establish credibility than a lot of propaganda.

Andrew said...

"they are waging a battle for public opinion that they've already won."

Roger, are you on a different planet? Public opinion is most certainly not something which has been won by the actionists. Just see the recent Gallup results:

http://www.gallup.com/poll/126560/Americans-Global-Warming-Concerns-Continue-Drop.aspx

Roger Pielke, Jr. said...

-5-Andrew

Be assured, I'm here on Earth ;-)

Looking at wiggles in short-term changes in public opinion on action related to climate change is fun no doubt, but misses the larger picture of stability. See:

http://sas-origin.onstreammedia.com/origin/gallupinc/GallupSpaces/Production/Cms/POLL/qmvpyuk_3ukan0abfy-tbg.gif

The battle is over, and has been for a long time. (Read Nisbet's article).

jae said...

I think Shakespeare said the appropriate thing, relative to responses by many climate scientists to the "deniers" in Hamlet: "Methinks thou protest too much." These guys (and gals) know damn well that their science is very soft and is subject to tremendous uncertainty, so they try to compensate for this by arm-waving and name-calling. Well, that's my thought, anyway :)

jae said...

Roger: Are you citing the latest Gallup Poll, which shows that about half the American people think Global Warming is exaggerated:
http://realclearpolitics.blogs.time.com/2010/03/11/gallup-half-now-say-global-warming-exaggerated/

I agree with what Nisbet says the CSs SHOULD do. But I don't think they WILL do it, due a serious lack of security about their science. Do you know of any studies which clearly demonstrate AGW?

Of the very few debates on AGW, nearly all seem to be "sponsored" by the contrarians. Why is that?

jae said...

"The battle is over, and has been for a long time. (Read Nisbet's article)."

?? I read Nisbet's article and am still not convinced.

Roger Pielke, Jr. said...

-8-jae

Yes indeed. There is a marked trend in the number of people who think that climate science has been exaggerated. (Most pronounced among Democrats).

At the same time there is no such trend in the number of people supportive of action or who think that climate change is real.

The threat of changes in public opinion, as I have argued often, is to to the agenda of action on climate change, but to how the public views climate science.

That is a divergence problem to mull over.

Roger Pielke, Jr. said...

-9-jae

I'll have a book recommendation on this for you shortly;-)

It has a very convincing analysis, you can be sure!

eric144 said...

Roger

I assume this is some kind of wind up. Your link shows 28% are deeply worried about global warming.

In my honest view, scientists should be neither seen nor heard in the media. Their opinion is a total irrelevance because they don't have the intelligence to separate their prejudices from the science and their success may have as much to do with their biases as their ability.

They aren't exactly public relations dreams. If a pack of starving pit bulls were set loose on Realclimate, one would be concerned for the safety of the dogs.

I do take your point about a small number of activists, but in my view, that is the corporate media using them to promote the corporate carbon trading scam. Generally scientists aren't media stars, neither are airline pilots or window cleaners.


Global warming is a dog whistle issue like gay marriage. There will always be individuals who support AGW because they are liberals and the man on the television says it is a liberal cause. There are people who think Tony Blair, Bill Clinton, Barack Obama and Al Gore are on the side of the people against big busines.

There is no hope for them.

jae said...

Roger, you say: "At the same time there is no such trend in the number of people supportive of action or who think that climate change is real."

That's really sad, if true. It shows these policy people are sticking their heads in sand. A lot has been learned in the last 5 months about the failures of IPCC and climate science in general. Don't the policy wonks read this stuff?

Lubos Motl has a good article on the deficiencies of IPCC here:

http://motls.blogspot.com/2010/03/john-houghton-about-ecofanatics.html#more

An important quote:

"Note that Houghton considers skepticism "dangerous". This very sentence makes his reasoning fundamentally incompatible with the scientific method. The mood of skepticism is not dangerous: it is a basic pre-requisite for science."

That statement supports my belief that the climate scientists will not engage in serious debate, because they are so insecure that they think the "other side" is spooky and dangerous!

eric144 said...

jae

The difference between you and John Houghton is that he has a direct line to God and knows that The Almighty is deeply upset with human beings and could punish us with a supervolcano eruption or a global plague of boils at any moment.

**

As a fervent evangelical Christian, Sir John claimed that global warming might well be one of those disasters sent by God to warn man to mend his ways ("God tries to coax and woo but he also uses disasters"). He went on: "If we are to have a good environmental policy in the future, we will have to have a disaster".


http://www.telegraph.co.uk/comment/columnists/christopherbooker/7280369/What-the-weatherman-never-said.html

Houghton was appointed by Margaret Thatcher, an imperious woman compared with whom, the Queen was a mere vassal.

Both of them would have made the transition to life in the middle ages with consummate ease.


http://www.telegraph.co.uk/comment/columnists/christopherbooker/5955955/Weather-records-are-a-state-secret.html

dagfinn said...

There is a "war" because there is a "war". People take sides when they see others taking sides. But the climate change issue lacks the conceptual structure to support a division of opinion into two camps. Evolution (to take a popular example) is different from climate change, not just by being more "settled", but because it's a single either/or question. Either God created the beasts and the birds as they are today, or they evolved. Climate change, on the other hand, has several topics to disagree about, and they are all continuums. Climate change is not 100% natural or 100% anthropogenic, it's somewhere in between. If we had near-perfect knowledge, we could have differences of opinion about the one-hundredth decimal place. Sea level rise is similar, so is the cost of mitigation and so on.

eric144 said...

Clarifications.

Roger

I am not being sycophantic when I say your role as a public policy analyst is obviously perfectly valid for serious media (like Newsnight), physical scientists are different, the audience has no idea what they are talking about.

Also, even a prisoner of the darkest pit of cynicism like myself would still slightly prefer to see a 'left wing' success at the next UK election. The difference will be minimal. Nevertheless.

oliver said...

Mr. Nisbet skims the surface, with little recognition of the 20+-year trend of politicization in the climate science community. In his world view, there are 'skeptics' and there are 'scientists'. Nothing especially thought-provoking or hard-hitting as far as I can tell - just pretty traditional thoughts from someone with an outsider's limited perspective.

Polls asking folks if they are concerned about the climate change problem that they have been told to be concerned about for the past 20 years are, as has been pointed out, essentially meaningless without an accompanying proposed policy solution. There's a reason calls to congress ran at least 10-to-1 against cap & trade last June. That's more indicative of the true level of concern on the issue than any random poll.

John M said...

I too question whether a 28% "approval rating" (deeply concerned about climate change) indicates climate scientists are winning.

One also has to wonder whether Nisbet's grasping at two surveys, one ending on Nov 29 and one collected from Dec 4-7, as evidence for the lack of impact of Climagegate might be an indication of whistling past the graveyard.

In fact, the Pew poll Nisbet refers to indicated that only 19% of Americans had heard a lot about Copenhagen. That was only 2% more than those who had heard a lot about Climategate (again, from Dec 4-7).

If he means to imply Climategate was trivial, what does that say about Copenhagen?

Brian said...

Roger
"the larger picture of stability. See: http://sas-origin.onstreammedia.com/origin/gallupinc/GallupSpaces/Production/Cms/POLL/qmvpyuk_3ukan0abfy-tbg.gif"

I read that Gallup graph to show "decline" in GW worry since publication of the IPCC report in 2007. Perhaps, more time is needed to measure the full impact of the failure at Copenhagen, CRU scandal, IPCC errors (and “misrepresentation”, as you have found), WWF hype, and lack of significant warming since 2003 (or sooner). Perhaps, a future resignation or two at CRU and IPCC, or a future Gore explanation for continued Arctic ice may even fuel that impact.
The jury is still out or, at least, slowly emerging from deliberation.

Stan said...

The claim that public opinion is settled is a rather bizarre claim to make with respect to just about ANY subject. And of all the subjects one might choose, climate science would appear to be a particularly bad choice for a number of reasons:
1. The American public's understanding of the issues is extremely shallow.
2. The science is obviously not settled.
3. While the US media has steadfastly avoided covering the burgeoning scandals which have begun wrecking the credibility of climate scientists, news media in other countries have been doing their jobs. And in those countries, attitudes have changed significantly.

It seems foolhardy that anyone should confidently assert that public opinion is settled given all those factors.

Raven said...

Roger,

~30% of the population believes that Bush staged 9/11 and Obama was not born in the US. A 30% suppose for anything is indisguishable from noise.

To conclusively claim broad public support you need numbers greater than 60%.

Harrywr2 said...

"We are at war, lets win it"

The triple A's of warfare. War can end only via Annihilation, Assimilation or Accommodation.

How exactly are these climate scientists proposing to end this war?

Harrywr2 said...

"The War is Won"

Only if reasonably generous surrender terms are placed on the table.

bernie said...

dagfinn
Teilhard de Chardin and others might disagree on the issue of evolution. Complexities, inconsistencies and contradictions emerge in many fields on close scrutiny.

Sharon F. said...

I found an interesting quote in the piece:

"Most of our colleagues don't seem to grasp that we're not in a gentlepersons' debate, we're in a street fight against well-funded, merciless enemies who play by entirely different rules," wrote Paul Ehrlich, a biologist at Stanford University.

What happened to the gentle efforts of interested bloggers such as ourselves.. do we not exist? I don't see that many of us are "well-funded" or we wouldn't be blogging, we'd be writing papers.

As to "merciless" well,who are they talking about..???

UAN said...

-10- Roger

The threat of changes in public opinion, as I have argued often, is to to the agenda of action on climate change, but to how the public views climate science.

Hi Roger, my syntax analyzer is on the fritz, would you mind clarifying just a little? ;-)

As for Nisbet's article, I don't think they'll heed his advice, but scientists would do well to stay focused on the science. Ideologies, left or right, don't care about fidelity to scientific principles. It's a fool's bargain to trade a seemingly short-term gain for long-term credibility. I don't know if it's already too late. (it's also somewhat ironic that scientists, who need to be some of the most patient people around, painstakingly collecting detailed data over many years, seem to lack that same patience when engaging the public.)

SBVOR said...

Dr. Pielke,

The image you selected for this post is spot one -- this IS a war.

The battle lines are drawn -- as always -- between individual liberty and totalitarian tyranny.

In truth, it is individual liberty which is under withering assault (by an increasingly tyrannical EPA, overlorded by an overtly socialist English major turned lawyer).

Here’s hoping individual liberty prevails -- right now, it looks pretty bleak (on the energy front, the health care front and all other fronts). You so-called “Progressives” are running the show (for now) and taking us at a breakneck pace down the road to totalitarian tyranny (for now).

Roger Pielke, Jr. said...

-26-UAN

Sorry, second try:

"The threat of changes in public opinion, as I have argued often, is NOT to the agenda of action on climate change, but to how the public views climate science."

Better?

UAN said...

-28-Roger

Thanks! I knew there was a "not" in there, but it seemed it could go with either option. So you don't need to re-argue anything, do you have a post that expands on your view? I'd think intuitively that changes in public opinion would impact the agenda of action (or perhaps the type of action?) more so then the public view of climate science. If public opinion did sour on climate science, wouldn't that impact the agenda of action?

Bradley J. Fikes said...

Nisbet is making more sense than he usually does, but he's still deluded. "These partnerships with opinion leaders, from clergy to CEOs," have been happening for years -- with like-minded people. They're just PR stunts that mean as much as PR stunts usually do -- nothing. Few beside the already converted take these stunts seriously.

And Nisbet still is preaching his tired and disingenous "framing," doctrine. He's just a glorified PR flack for the AGW activists, and scientists would be ill-served by following his advice.

But if Nisbet can cool down the paranoia and hostility among AGW activists, it's for the good.

eric144 said...

In my opinion, scientists should keep out of politics. Nobody wants to hear their opinion. When Mike Hulme proposes post normal science to a wider audience, it is difficult to know whether to laugh or cry. The detachment from reality is frightening.

I would be however be very happy to have a UK referendum on increased energy prices to save the planet.The answer would be crystal clear. No more global warming.

dgg said...

What battle are you referring to? Or do you mean a particular argument?

Nisbet (but I hope not you) falls into the trap of thinking there is a consensus among climate skeptics, that they have an agenda and have corporate backers.

This is clearly false - where is his evidence?

There may be a kind of battle going on but it is not clear cut or singular. There are just a lot of very diverse people who are deeply suspicious of the way the 'climate change' argument, science and policy has been framed and how some advocates seem to be making billions out of it - you could call it a 'convenient truth'.

Here is a timely news story from Jo Nova about Carbon Trading Fraud.

http://joannenova.com.au/2010/03/carbon-market-chaos-strikes-again/

Nisbet is a Comms man and looks like he is trying to sell an argument - trouble is we, the public, arent buying.

Geckko said...

Yet again, another "the science is settled" assumption. What is revealing of the author's own biases is this excerpt:

"Scientists are also susceptible to the biases of their own political ideology, which surveys show leans heavily liberal. Ideology shapes how scientists evaluate policy options as well as their interpretations of who or what is to blame for policy failures. "

In that is a clear admission of the natural political biases of many influential scientists.

But apparently, the authors finds this will only influence how they "evaluate policy options". How about how they will "evaluate data", or "evaluate uncertainty" - in general "evaluate the science".

We have all the warning markers we need to suggest this is a very real issue and should not be swept under the carpet in article like this one.

TSL said...

UAN, " If public opinion did sour on climate science, wouldn't that impact the agenda of action?"

Not if support for the agenda of action is independent of climate science. It is hard to say which is the chicken and which is the egg.

dagfinn said...

Roger, after re-reading this, I believe many here are only mildly interested in what has happened in public opinion so far, and are expecting greater upheavals in the near future.

To quote you: "The political consensus surrounding climate policy is collapsing." Do you think this collapse won't affect public opinion? Or is it finished collapsing? As some have hinted here, the mainstream media have only scratched the surface of the troubles afflicting the IPCC, the so-called scientific consensus, and climate policy.

There may be long-term stability in public opinion, but that stability is threatened by recent events whose full impact has not yet been felt.

Malcolm said...

A nonsensical and contemptible article about how a new public discourse of scientific revelation is going to save climate science (from itself) that once again depends on the "them v us" arguement.

Us - the scientists, we are the good guys, listen to us.

Them - the skeptics, they are the bad guys, don't listen to them.

The only revealed truth that is being communicated here is the death of skepticism in science.

bernie said...

The Nisbet data is drawn from an ongoing survey project involving Yale and George Mason. One recent report indicates that the numbers of "alarmists" is in sharp decline - http://www.climatechangecommunication.org/images/files/SixAmericasJan2010.pdf
It is a complex survey so I have some questions with regards to methodology. It also has no marker questions to determine how knowledgeable and logical respondents are. As a result it simply groups people by their attitudes - naive or informed.

SBVOR said...

UAN sez:

“I'd think intuitively that changes in public opinion would impact the agenda”

Unfortunately, the tyrannical so-called “Progressives” don’t give one flying flip what the American people think.

Witness the polling data on Obamacare.

eric144 said...

dgg

"Nisbet (but I hope not you) falls into the trap of thinking there is a consensus among climate skeptics, that they have an agenda and have corporate backers. This is clearly false - where is his evidence?"


It isn't a trap, it's a lie. Anyone spreading that kind of dis-information should be designated with the rather ominous phrase, 'enemy of the people'.

I would cheerfully put everyone paid to tell lies about gobal warming behind bars for a minimum of five years. Politicians today are easily replaceable puppets. No one would miss them.

MIKE MCHENRY said...

This guy is living in an echo chamber. Because I'm a chemist friends and family expect me to have a view on AGW. The question almost always starts off with "do believe this global warming stuff?". I don't the polls reflect the deep level of skepticism in the American public. Environmentalists are often seen as alarmists here. Also the fact that this is something far into the future and is a prediction has a huge credibility problem. Almost comes off as "nigh the end is near repent". Everyone body wants to be seen as conscientious about the environment. Surveys show very few people want to pay for it.

eric144 said...

The lie I was referring to was the corporate sponsorship of scepticism. All major corporations support global warming, particularly energy companies and banks, the greatest beneficiaries of the carbon trading market.


International Emissions Trading Association (IETA)

The biggest lobbying group at Copenhagen was the International Emissions Trading Association which was created to promote carbon trading more than ten years ago.

Its members include :-

BP, Conoco Philips, Shell, E.ON AG (coal power stations owner, EDF (one of the largest participants in the global coal market), Gazprom (Russian oil and gas), Goldman Sachs, Barclays, JP Morgan Chase, Morgan Stanley..

http://www.ieta.org/ieta/www/pages/index.php?IdSiteTree=1249

Luke Lea said...

re: battle for public opinion won?

Now and then Arthur panders a little bit to one side or the other in order to maintain his creds as an "honest broker"?

How else explain this silly statement.

Roger Pielke, Jr. said...

-42-Luke Lea

You can call me "Arthur" but, dude, please get the notion of "honest broker" right! ;-)

Luke Lea said...

Sorry, Roger. I thought I corrected "Arthur" before posting. Maybe I am mistaken about the pandering too, but the idea has crossed my mind a couple of times.

Frontiers of Faith and Science said...

I hope the promoters of AGW keep telling themselves the science is settled, the opinion battle is over, etc.

nigguraths said...

The public is on the climate scientists side?

If you ask a question like "Do you believe global warming is a potential threat?" and if the public answers Yes, does that mean they support the scientists??

If you ask "You know, there is a guy called Hansen who says the Earth will have a Venus syndrome. What do you think of him?"- you'll get a more-straightforward answer.

Skepticism is the default stance. It may be not so with the recent dewey-eyed generations, but just wait for the backlash from them when they see that all that recycling has only swelled the pockets of some eco-clever fatcats.

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